You are a BRAND! Building Your Own Personal Brand

Strong Brands:

 Whether you are an entrepreneur, doctor, lawyer, young professional, college student, or sitting at home in your sweatpants dreaming of getting that perfect job, you are a BRAND. Woah! Shocking! Think about that for a second: You are a BRAND. Now normally when one thinks of a brand, consumer products come to mind. According to the Harris Poll, “The Top 10 Most Recognized Brand Names” last year were:

10: Honda 9: Apple 8: Microsoft 7: Pepsi Cola 6: Kraft Foods 5: Ford 4: Dell 3: Toyota 2: Sony
1: Coca-Cola

Now, I bet you have heard of every single one of these brands. You have been exposed to billboards, … Read More »

Happy Holidays and Like The Jefferson's We Are Moving On Up on ABC! 

Whatever your religious or non-religious affiliation, a heart-filled and genuine Happy Holidays from myself and everyone at The Rise To The Top. May your holiday season be filled with love, family, and fun. I hope your 2008 was successful and your 2009 will be filled with great business success and a double-heaping of enjoying life. 

In very exciting news, The Rise To The Top is moving to a top spot on KDNL-ABC30 beginning in January 2009. The Rise To The Top will now air EVERY SUNDAY at 11 AM following “This Week with George Stephanopoulos”. Episodes will also be available on ABC following “Jimmy Kimmel Live”… Read More »

Bank On It! The Rise To The Top Event Series presented by BancorpSouth

If you missed our last event on December 17th, here is a VERY quick glimpse at what you missed. The cast of characters was diverse including sightings of Jeff Michelman (Stinson Morrison Hecker LLP), Elizabeth Erickson (Creative Entourage), Scott Ginsberg (Hello, My Name is Scott! LLC), Beth Koritz (Green It!), John Porta (MLP Investments), Mark Toffolo (St. Louis Blues), Dr. Phil Dembo (1st Date STL), Mike Freund (Washington University in St. Louis), Terri Arscott (Fund It) along with representatives from BancorpSouth Bank mingling with the crowd.

Free sushi was flowing and so was the vodka during the exclusive vodka tastings which took part in the new downstairs … Read More »

Thank you to University of Dreams for a great article. Click here to check it out.

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Have you heard the phrase those businesses that don’t evolve die, and those who are ahead of the curve or at least keep up with the curve flourish? This doesn’t mean that established brands constantly come out with radical new products, it simply means staying with the times and adapting new environments. So, who are the current media game changers? Newspaper enthusiasts and traditional radio, cover your eyes and ears because this isn’t going to be pretty. 

Generation Y is going to change the entire media game.

Yes, those insolent little brats who think they are entitled to everything (Yes, I’m a Gen Y’er). Members of Gen Y ( who are currently 21-35 and also interchangeably called “Millennials”) are moving … Read More »

We are on the juice:

Sort of like Barry Bonds, we are juicing up the website over the next couple of weeks! Make sure to check back for all of the fun changes we are working on. We want the site to be as user-friendly, collaborative, and helpful to all of you and of course your feedback is definitely wanted as we continue to improve. Soon you will find more shows, more ways to watch shows, and resources to help build your business and life on the site. We have some cool things in works, so I don’t want to reveal too much.

Thank you, thank you, thank you:

As for the show, November and December have been … Read More »

You always hear about the folks that are “afraid to pull the trigger” and those that are “trigger happy”. Which one are you?

If you are afraid to pull the trigger:

-You miss opportunities

-You become upset when you see someone else implementing “your idea”

-You coast through life wondering “what if?”

-You play it safe

-You don’t play at all

-You are a saver

-You don’t want to learn something new

If you are trigger happy:

-You jump on opportunities

-You not afraid to make mistakes (and have made many)

-You don’t settle for the status quo

-You pounce on new ideas

-You stake your claim in the world

-You may get overextended trying too many things

-You’ve tried … Read More »