

upcoming events
September 22, 2010
11:30 am
RISE Lunch: Revolutionary Ideas Supporting Entrepreneurship
at Araka Restaurant (131 Carondelet Plaza Clayton, MO 63105)
Adam Kreitman
Adam Kreitman comes from a long line of entrepreneurs. He originally set out to become a marine biologist (he has a degree in that field from the University of Miami), however, genetics caught up with him and he's hooked on the entrepreneurship lifestyle. Now he just visits the ocean while on vacation.
Here are some other things you might want to know about Adam:
*He owns... Read More
Words That Click (wordsthatclick.net), a company that specializes in generating leads and sales online for small businesses. The company's services include Internet marketing consulting, creating online income generating strategies for consultants, coaches, and other experts, and Google AdWords campaign management.
*Adam blogs regularly about marketing online at SWISSMoneyBlog.com (that's SWISS - Sales While I Sleep Soundly).
*He is The Rise To The Top's Internet Marketing Expert and will be featured on the show's "Build Your Business Online" segment starting in January '09.
*He is the VP of Communications for the Yellow-Tie International Board of Directors, a business networking organization.
*He's the originator of the idea to have an "About You" page on your website dedicated to describing your prospect's favorite topic - themselves.
*He has two young daughters and way too much Disney princess paraphernalia laying around his house.
Adam on The Rise To The Top
Keyword Research
Do you know what search terms prospects use to find your business online? The art and science of figuring this out is called keyword research and I can't overemphasize its importance for your online marketing strategy. So here are three tips to help guide your efforts.
The Art and Science Of Self-branding + Build Your Business Online
Today we have a case study of two self-branders and what you can learn from them.
1. The up-and-comer is Steve Chou (mywifequitherjob.com) who is a successful entrepreneur building a new brand.
2. The man at the top of the mountain is Jeffrey Gitomer, America's #1 Sales Authority
Take a look at what...
Video Marketing
They're everywhere on the web. No, not comments about David's hair, I'm talking about videos. The use of video online has exploded in part because of faster internet connections and because it's become so easy and affordable to shoot and edit high quality video.
Google Alerts/Google Reader
How do you stay current? I know how tough it can be to find time to scour the Internet for the latest news and information important to you, your company and your industry. But by using Google Alerts and Google Reader, you can make this task much more manageable.
Google Alerts scans the web for articles,...
About Us Page
Does your company's website have an About Us page? I'm betting it does. Well, how about an About You page? I'm betting it doesn't. One of the biggest mistakes businesses make in marketing is focusing on themselves. And the About Us page epitomizes this. Most companies use it to spout off about how great...
Amazon Reviews
When you think about Amazon.com, you probably think about buying books, electronics, or pretty much anything else. But Amazon.com can also be a marketing goldmine for entrepreneurs who know where to dig.
This expert segment is delivered by one of the hottest brains in Internet Marketing: Adam Kreitman...
Twitter
What are you doing? Millions of people are answering that very question on the Internet's fastest growing social media site - Twitter.
@wordsthatlclick to Tweet with Adam
@therisetothetop to Tweet with David
Is Free Always Free?
What should you definitely not do from a legal perspective when trying to save money in a down economy? How do we react to recessions in a way that makes things worse for us? Are free tools always a good idea for my business?In this episode, we address all these questions with our experts Jeff Michelman,...
Monitoring Your Brand Onlin
Why is it important to monitor your brand and what people are saying about your company online? We hear a case study from Internet Expert Adam Kreitman and learn how reaching out can turn a bad situation online around.
Pitchengine
David talks about how to use pitchengine to send out press releases.
Get Quoted
David Siteman Garland discusses how to land an interview with a major media source and get quoted.
Online Resources
Adam Krietman talks about useful online resources that entrepreneurs should be using to save themselves time and money.

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Fall ABC Season Starting September 5thThe fall season of The Rise To The Top on ABC (KDNL-ABC30) in St. Louis, Missouri starts September 5th at 9:30 AM CST.
This is the third TV season for The Rise To The Top and features an exciting new format...this is the fastest moving show on television. Each episode features over 10 expert...