Ze Frank On The Keys To Getting People To Participate Online
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I love how today’s guest, Ze Frank, describes what he does: He creates online play spaces.
He is the creator of zefrank.com, colorwars, The Show (one of the Internet’s earliest and most popular video blogs that inspired peeps like Gary Vaynerchuk), young me/now me, and many other online play spaces.
And he has a brand new project called Star.me.
And Ze has, to put this lightly, super fans. People that follow him (hopefully not in real life) and are seemingly down to participate in nearly everything he does. I wanted to know what the heck his magic sauce is and set to find out in this interview along with all the juicy details of Star.Me.
About Today’s Guest, Ze Frank:
Ze Frank (pronounced “Zay”) is one of the most influential online entertainers, turning out one online hit after another for years. He brings audiences an experience they will never forget, a truly entertaining and yet insightful look at how technology and creativity intersect, especially in web design, marketing and new forms of media.
He has frequently appeared at such annual technology events as Pop!Tech and the TED Conference and his online projects have attracted international attention. He created a series of video commentaries for Time.com entitled That Makes Me Think of …
Ze has unique experience doing new media design and marketing for important customers, helping them understand how to create contagious and viral media, how to leverage social media, and how to think about creative development in general.
He has filmed a pilot for the Discovery Channel and written a feature film script for Universal Studios. He was Artist in Residence at MSN, helping them develop strategies for creating and maintaining online community spaces – his specialty.
He serves on the advisory board of Bazaarvoice.com and Buzzfeed.com and consults to a wide range of clients on a wide range of issues, from the future of television to online marketing to social media.
Ze has been an adjunct at New York University, Parsons The New School for Design, SUNY-Purchase, and has guest lectured at Pratt Institute and the Royal College of Art in London.
Connect With Ze (and tell him you saw him on RISE!):
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