I use RISE partner Wistia for video hosting because they rock. Check ’em out.
Michael Stelzner knows a thing or two when it comes to building a passionate audience and building a successful media business. Already on the show once before, Michael is the founder of SocialMediaExaminer.com. He created Social Media Examiner a couple years ago for around $5,000. And take a look at what has happened since:
And now Michael has taken the knowledge he has accumulated by doing and put it all into his new book Launch: How To Quickly Propel Your Business Beyond The Competition.
I was lucky enough to grab Michael today to share some of the concrete strategies he used so we can all steal them and use them. Enjoy!
Michael Stelzner is the founder of Social Media Examiner – a popular online magazine that helps businesses answer social media questions with useful ‘how to’ articles, in-depth case studies, expert interviews, and original research. He’s author of the new book Launch: How to Quickly Propel Your Business Beyond the Competition. He also authored the book Writing White Papers: How to Capture Readers and Keep Them Engaged and the Social Media Marketing Industry Report.
As an innovative thought leader and experienced marketer, Stelzner has gained the full respect of social media leaders and business marketing experts alike. In less than 18 months, SocialMediaExaminer.com grew from infancy to boasting over 80,000 subscribers and is now the top small business blog in the world according to Technorati. He also pioneered the highly popular Social Media Success Summits, which have sold out for two years in a row – in the middle of the worst economic downturn since the Great Depression. The principles that Stelzner teaches are the very concepts that helped him build two highly successful businesses that made him a leading expert in both industries.
On His Website
Grab a Copy of His New Book, Launch: How To Quickly Propel Your Business Beyond The Competition
Today’s The Rise To The Top episode is sponsored by HubSpot, which has just published an amazing collection of 101 quotes from some of the most influential thought leaders in marketing. This ebook, titled “101 Awesome Marketing Quotes” is meant for you to read, embrace and share with your co-workers and friends who can use some marketing inspiration. Download your free copy today at hubspot.com/risetothetop.
You can join the 100,000+ RISE enthusiasts and catch new episodes every week, featuring conversations with unique guests on TheRiseToTheTop.com, as well as iTunes (video and audio) and now on your television via Roku and Connected TV.
Show the world you are fluff-free with an official fluff-free t-shirt!
Have you nabbed a copy of my book Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business? You can grab the first chapter for free right here, and you can buy it on Amazon or anywhere books are sold.