Today on The Rise To The Top: The #1 Non-Boring Business Show: Want to become a thought leader and rock star in your industry? A celebrity in your niche? Maybe speak at the top events in your industry and write cool books? All sounds dandy. But, what does it take to get there? When it comes to new media and digital media there are few more influential than today’s guest Brian Solis, author of the new book, The End of Business as Usual. Today, we dive into how he got there and how you can do the same (get ready to work your butt off!). Enjoy! I use RISE partner Wistia for video hosting because they rock. Check ‘em out. Audio Only Player: Click here to download the audio file. Share This Episode: Links Mentioned: Brian’s new book – The End Of Business As Usual: Rewire the Way You Work to Succeed in the Customer Revolution (affiliate) BrianSolis.com Brian on Twitter This Episode Of The Rise To The Top Is Exclusively Sponsored By GoToMyPC and Create Awesome Interviews: Alrighty, so when you go on the road what do you take with you in terms of tech? Definitely your phone. Maybe an iPad too? I know that is one of my favorite things to do is leave the laptop and take the iPad. But what if you need to access files at home on your Mac or PC? Best way to do that is GoToMyPC by Citrix Online. Super easy. You… Read More

There are a lot of questions about digital strategy that pour in every day. What sites do I need to be on? What exactly is a strategy? Do I need to measure? If so, what? How do I get results? What are the key mistakes? Is social media just a small brand game or can big brands also succeed? Well, I decided to bring in someone REALLY smart to talk about all of this with us. Brian Solis is smart. REALLY smart. He is one of the top influencers AND executors (rare combo) when it comes to digital strategy. Brian is the principal of FutureWorks (award-winning New Media marketing and branding firm), a top blogger at BrianSolis.com (an amazing read with all kinds of data and other goodies…every time he posts), and author of the new book (HIGHLY recommended): Engage (Amazon Link) In this interview, Brian and I discuss digital strategy, some tips for you and a walk through of a measurable strategy (plus…if you can’t tell, a lot of fun). Enjoy! And make sure to nab a copy of his new book Engage (same Amazon link as above). It really is a fantastic read. This episode is proudly (really proudly because they are awesome) sponsored by: Johnny Londoff Chevrolet: You can get supplier pricing (no haggling, no weird sales people to deal with) just by mentioning RISE when you stop into Johnny Londoff Chevrolet. Also, make sure to check out my chat with Johnny himself on customer service and… Read More