Freddie Laker

Check out the latest interviews with Freddie Laker.

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Freddie Laker has been pioneering various Internet related ventures since 1995. In the early days of the Internet his notable accomplishments range from Internet landmarks such as the creation of the world’s first 24-hour a day Internet Radio station “The Womb” to founding one of Florida’s oldest Internet Service Providers.

Freddie’s most recent entrepreneurial venture, the digital hot shop ichameleon/group/, garnered industry respect and accolades during its four year rise developing solutions for globally recognized businesses such as Coca-Cola, Guinness, Wrigley, and NBC just to name a few.

His diverse experience includes enterprise level IT solutions, mobile marketing, search engine marketing, and high concept advertising. He has led the creation of well over fifteen hundred web projects from financial institution applications to left-field viral marketing campaigns.

His passion for rapidly evolving digital marketing industry led Freddie to found the Society of Digital Agencies – a collective of notable digital agencies focused on thought leadership and positive industry change.

Freddie recently joined Sapient Interactive as the Director of Digital Strategy along with ichameleon’s team of talented strategists, doodlers, developers, and rock stars who now augment the creative power of Sapient’s Miami office.

Interview with Freddie Laker

RISE Episode #93

The Future Of Social Media For Entrepreneurs

Time to get out the crystal ball. Right now is what I like to call the “Wild Wild West Of Social Media.” Sites are popping up everywhere. There are incredible opportunities for entrepreneurs. Some big and some small. Some entrepreneurs (and occasionally a big brand) excel and others have some ummmm….issues.  Everyone is an expert (or at least their Twitter profile says so). But where is this all going? And what does it mean for entrepreneurs like us? Today, I’m joined by Freddie Laker for a discussion and to make sense of it all. Freddie is a great digital marketing thinker (as well Director Of Digital Strategy at Sapient) and blogger at Take Me To Your Leader. In this interview we discuss/debate some of his key observations and predictions including: -Privacy expectations will have to change -Complete decentralization of social networks -Our interactions with search engines will be different -Rise of the content aggregators -Social media augmented reality -Influencer marketing will be redefined -Ratings everywhere -Social media agents -Riding the Google Wave -Thinking beyond nowness -Social media everything and the return of digital media What about you? What are your predictions? How do you think it will effect entrepreneurs? Connect With Freddie: On His Blog Via Twitter Here Is A Handshake To Our Partners: Johnny Londoff Chevrolet: Have a car question (literally anything)? Or just want to talk shop with Johnny himself (who is quite the character/businessman)? Reach out to him directly right here via email. You won’t get an… Read More

   
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