Referrals. We could all use them. It is word-of-mouth at its very core. A genuine recommendation from one person to another.

And it takes place everywhere online and offline.

Plus, it always seems those folks that are getting referred are everywhere. They are visible and interesting. How can you do the same and build your business?

How often are you referred?

Do you have a formal referral system or do you just wing it?

John Jantsch knows a thing or two about referrals. In fact, the founder of Duct Tape Marketing has a new book out (today in fact) giving you ideas on the art and science of referrals called The Referral Engine (link to the website)

In this interview … Read More »