Check out the latest interviews with Mike Volpe.
Mike Volpe is VP of Inbound Marketing at HubSpot, an Internet marketing software startup, where he leads the company’s lead generation and branding strategy through inbound marketing, including blogging, search engine optimization, video marketing, and social media. Since Mike joined HubSpot, the company has grown from about a dozen beta customers to over 2,800 customers, from 5 employees to 160 employees, and raised $33 million of venture capital in two rounds of financing.
Mike is a cutting-edge B2B inbound marketer who ranks in the top 0.1% of all users on Twitter (@mvolpe) with over 7,500 followers, and speaks at numerous conferences including Inbound Marketing Summit, SEM for SMB Conference, MITX, Worldcom PR Conference, AMA Albany, NEDMA Conference, Boston University PRSSA and Harvard Business School Marketing Conference. Mike also hosts a weekly live marketing video podcast HubSpot TV and blogs frequently.
Before HubSpot, Mike worked as Director, Marketing Operations at SolidWorks where he launched a number of inbound marketing initiatives such as SEO, PPC, blogging and podcasting. Mike is an MBA graduate of the MIT Sloan School of Management and received his B.A. in Economics and Government, summa cum laude, from Bowdoin College. He is a Co-Founder and Director of the Boston Scholars Program and a former Director of the Alumni Fund at Bowdoin College.
As the business and world continues to change at the speed of lighting, sometimes new technologies and ideas pop up that can be overlooked. Or deemed confusing. Or declared (without too much thought) that it isn’t for you. But when you really take a good look at them and break them down, they aren’t that difficult to understand and might be a HUGE tool for your business. Today’s case in point: Webinars. Since I’m definitely not a webinar expert, I tracked down someone who is: Hubspot’s VP of Marketing and co-host of Hubspot TV Mike Volpe (Yes, THAT Hubspot. The one started by Brian Halligan and Dharmesh Shah and you should definitely pick up their book “Inbound Marketing” Amazon Link) Mike not only talks the talk, but walks the walk as he has been involved in more-than-a-smattering of webinars. In this episode he dishes all including: Hubspot’s Webinar Strategy Tips & Tricks Best & Worst Practices aka “Damn it don’t do this” Plus his thoughts on best software depending on your needs including Go To Webinar and Livestream You can check out Mike everywhere in Hubspot land and on Twitter. Your .02 Cents: Have you attended and or put on a webinar? What has been your experience? Like ‘em? Hate ‘em? This episode of RISE is ever-so-freaking-proudly sponsored by: 1. You can check out my interview with Johnny right here talking customer service, business tips and more (more with Johnny coming soon) 2. When you head into Johnny Londoff Chevrolet,… Read More