Stephanie Bagley

Check out the latest interviews with Stephanie Bagley.

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Stephanie is the resident sports media chick at Vaynermedia, working with the NHL to explore ways the league can use social media to engage fans and grow excitement around the game. She also hits the sports circuit as a freelance reporter for ESPN the Magazine, where she has been lucky enough to write since 2007. She also likes to talk…a lot…whether it is on a social media panel, the occasional guest spot on a hockey radio show, or on her pink BlackBerry. When not on Twitter and/or otherwise socially engaging, Stephanie enjoys snowboarding, cooking Italian food, the sport of hockey and taking years off her life watching her favorite teams, which include, but are not limited to, the New York Jets and the New York Mets

Interview with Stephanie Bagley

RISE Episode #44

How The NHL Has Risen To The Top Of Social Media By Being Entrepreneurial

David Vs. Goliath Every entrepreneur knows the ole David Vs. Goliath story. A triumph of little over big. The NHL in many respects is David. Often dwarfed by the other bigger sports in America (MLB, NBA and NFL). However, the NHL has passionate fans. They might be outnumbered, but only in size. Social media is an incredible leveling of the playing field for the underdog. Why? Because little can compete with big. Creativity and passion can out duel a massive budget. And the NHL is out dueling EVERY other major sport. The fans come out in droves on Twitter and Facebook. They are engaged. Spreading the word. Want some numbers? The NHL Twitter account has quickly risen to (to date) with over 350,000 followers. The NHL Facebook account has over 250,000 fans plus tons of unique media (photos, videos and more). What have been the keys to success? It all starts with the woman behind the NHL men. Stephanie Bagley is a project manager for Vaynermedia (a unique consulting company created by former RISE guest Gary Vaynerchuk and his brother AJ) and writer for ESPN the Magazine. She has spearheaded an incredible effort based on creativity, media and getting the fans involved. In this interview she shares the keys to success and hopefully it will spark your creative social media mind for your business as well. Best part about all of this is you can do it without a huge budget. You have to be smarter, faster, cheaper than the… Read More

  
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